Start-ups operate in a different environment from established businesses. Barriers to overcome in moving forward include shortage of funding, a requirement to develop and “prove concept” of products or services, the need to gain credibility and acceptance in the chosen marketplace and the imperative of finding a viable basis of operation. Forward planning requires vision of the scope for the business combined with a hard headed assessment of realistic goals and how practically to achieve them.


Lindsell Business Solutions understands the less structured and evolving situation of start-ups and brings years of business experience to assist them to clarify their strategy and move forward by:

  • Writing business plans
  • Assisting with fundraising and forming commercial relationships
  • Creating corporate, business and operating structures
  • Designing from scratch and putting in place management processes

Completed assignments for start-ups have included:


An internet incubator: Came in as first CFO and created first budget, finance function and public results announcement. Put in place corporate governance processes and was a member of the team which floated the company.


A retirement homes venture: Substantially enhanced business plan. Identified funding sources. Established suitable corporate, commercial and tax structures.


An online marketplace: Worked with founder to develop business proposition and plan. Created branding. Worked on first live project.

Philip Lindsell Philip Lindsell
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